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Appetite for Profit: How the food industry undermines our health and how

The United States is currently embroiled in a national debate over the growing public health crisis caused by poor diet. People are starting to ask who is to blame and how can we fix the problem, especially among children. Major food companies are responding with a massive public relations campaign. These companies, including McDonald's, Coca-Cola, Kraft, and General Mills, are increasingly on the defensive. In response, they pretend to sell healthier food and otherwise position themselves as "part of the solution." Yet they continue to lobby against commonsense nutrition policies. Appetite for Profit exposes this hypocrisy and explains how to fight back by offering reliable resources. Readers will learn how to spot the PR and how to organize to improve food in schools and elsewhere. For the first time, author Michele Simon explains why we cannot trust food corporations to "do the right thing." She describes the local battles of going up against the powerful food lobbies and offers a comprehensive guide to the public relations, front groups, and lobbying tactics that food companies employ to trick the American public. Simon also provides an entertaining glossary that explains corporate rhetoric, including phrases like "better-for-you foods" and "frivolous lawsuit."

$11.53 Show Detail »

Appetite for Profit: How the food industry undermines our health and how

The United States is currently embroiled in a national debate over the growing public health crisis caused by poor diet. People are starting to ask who is to blame and how can we fix the problem, especially among children. Major food companies are responding with a massive public relations campaign. These companies, including McDonald's, Coca-Cola, Kraft, and General Mills, are increasingly on the defensive. In response, they pretend to sell healthier food and otherwise position themselves as "part of the solution." Yet they continue to lobby against commonsense nutrition policies. Appetite for Profit exposes this hypocrisy and explains how to fight back by offering reliable resources. Readers will learn how to spot the PR and how to organize to improve food in schools and elsewhere. For the first time, author Michele Simon explains why we cannot trust food corporations to "do the right thing." She describes the local battles of going up against the powerful food lobbies and offers a comprehensive guide to the public relations, front groups, and lobbying tactics that food companies employ to trick the American public. Simon also provides an entertaining glossary that explains corporate rhetoric, including phrases like "better-for-you foods" and "frivolous lawsuit."

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Evidence-Based Health Care and Public Health: How to Make Decisions Abou

A guide to evidence-based decision making for healthcare, medical and nurse managers.New edition of a highly praised and successful book in one of the hottest areas of medicine.Covers the vital areas for healthcare managers - finding and appraising evidence and developing the capacity of individuals and organisations to use evidence.Pressure on healthcare services is growing - this book will be indispensable for managers making difficult decisions about the allocation of scarce resources.Exceptionally well written - highly praised by the Journal of the American Medical Association and the British Medical Journal.More on managerial decision making and managerial options in the face of financial pressure on resources.More focus on how to get better outcomes - how to improve quality rather than just how to measure quality.Updating throughout.

$65.65 Show Detail »

Total Heart Health: How to Prevent and Reverse Heart Disease with the Ma

If you or someone you know suffers from heart disease, hypertension, high cholesterol, obesity, stress, or any other cardiac risk factor, "Total Heart Health" is for you. Presented here for the first time in a comprehensive, yet easy-to-follow format is a scientifically proven, side effect-free approach to prevent and treat cardiovascular disese based on the world's oldest, most complete, scientific system of natural medicine. Modern heart disease drugs and surgery can be dangerous and ineffective-often with harmful side effects. In contrast, the "Total Heart Health" program is a safe, successful, and easy-to-use alternative to this dilemma. The "Total Heart Health" program is based on the Maharishi Vedic Approach to Health and has been used by hundreds of thousands of people. It achieves dramatic results through such simple, naural approaches as stress-reducing meditation; diet, herbal supplements, and exercise according to your individual mind-body type; a healthy environment, sound therapy, and many more. And all of these methods are designed to enliven the body's healing intelligence-your own inner healer. Here you will find the convincing results of more than twenty years of scientific research and clinical experience, which demonstrate that the "Total Heart Health" program slows or reverses heart disease, hypertension, stress, and other risk factors. But more than that, the people using this approach have enjoyed longer, healthier, and happier lives. This book is a "must read" for scientifically validated, natural approaches to preventing or reversing heart disease.

$18.95 Show Detail »

Men's Health: How to Do It

This work includes Foreword by Ian Banks - President, Men's Health Forum. Traditionally, men have been seen as reluctant to access health services, but getting men to engage with their health isn't an impossible task once you're equipped with a few tricks of the trade. This concise, easy to read guide offers a no-nonsense, practical approach to the development and implementation of men's health programmes. Based on years of wide-ranging experience, the book is designed for anyone who is involved in service delivery for men and boys, and demonstrates what can be achieved with adequate resources, a flexible approach and a sound understanding of men's needs. It is ideal for all healthcare professionals and managers, and medicine and nursing students undertaking specialist men's health and health promotion courses. It is also of great interest to teachers and youth leaders, including school nurses. Healthcare policy makers and shapers will find it enlightening reading. 'This book is for anyone who wants to find out how to successfully set up and deliver health services aimed at men and boys. Traditionally, men have been seen as reluctant to access health services, but getting men to engage with their health isn't an impossible task once you're equipped with a few tricks of the trade. Although this is primarily intended to be a practical guide, much of the book will also be of interest to academics, policy makers and managers. It demonstrates what can be achieved with adequate resources, a flexible approach and a sound understanding of men's needs.' - David Conrad and Alan White, in the Preface. 'As an issue men's health is plagued by myth, ignorance and inequality, but most of all by a lack of solid research based on evidence-based work with men themselves. Lofty academics pontificate endlessly on the meaning of 'masculinity' yet never get their invariably white Caucasian, middle class hands dirty on what really impacts on Y chromosome owners. The Bradford team didn't just wonder about masculinity and scratch male pattern baldness, they did something measurable about men's health and ethnicity so other workers could use their evidence base to actually change the dreadful health status quo. An excellent and unique "Dirty Hands Manual".' - Ian Banks, in the Foreword.

$45.00 Show Detail »

Your Money And Your Health: How to Find Affordable, High Quality Healthc

Here is your roadmap to healthcare in the 21st century. Encyclopedic in scope yet designed for ease of use, this definitive reference work will help you make intelligent decisions about your healthcare in respect to both quality of care and affordability. With over forty years of experience in healthcare consulting for such major organizations as Blue Cross, the American Pharmaceutical Association, and Georgetown University’s Health Policy Center, author Jordan Braverman offers a wealth of knowledge on ten major areas of healthcare: evaluating physicians, finding good dental care, traditional private health insurance, managed care, Medicaid and Medicare, surgery, hospital stays, nursing homes, home and hospice care, and prescription drugs. This all-in-one sourcebook contains the following unique features: · Each chapter answers three questions: How do I find, evaluate, and pay for health care services within my budget? · Coverage of the healthcare field is unusually comprehensive, with numerous cross-references to allow the reader instant access to important information on any topic. · Includes a one-of-a-kind index of health-related Web sites and health organizations organized by chapter to provide additional information on specific topic. · Also includes a glossary of new healthcare terminology allowing readers to understand often confusing medical jargon and acronyms. · Presents the latest, cutting-edge information on: Medicare’s new prescription drug program Providing coverage to employees under Health Maintenance Organizations (HMOs), Preferred Provider Organizations (PPOs), and other health programs New surgical rules you should be aware of before undergoing an operation Purchasing prescription drugs from Canada and other foreign countries Using the Internet for healthcare purchases Learning to spot scams from fraudulent health organizations Extremely useful for both individuals and organizations looking to purchase quality healthcare at affordable rates, Your Money and Your Health is the ideal healthcare reference book for home or office.

$24.98 Show Detail »

How to Write Health Sciences Papers, Dissertations and Theses

(Churchill Livingstone) La Trobe Univ., Melbourne, Australia. Provides a guide to the process of preparing a written research report. Contents describe the sequence of events to follow to make it accessible to the reader and acceptable to the examiners. For students and researchers. Softcover.

$36.49 Show Detail »

6 Minutes to Superior Dental Health (How to Protect Your Family in a Den

SAVE ENOUGH MONEY TO BUY A NEW CAR! "6 Minutes to Superior Dental Health" is the only book of its kind, specifically designed for those seeking to optimize their quality of life while saving thousands, even tens of thousands of dollars in the process. Whether care-giving for infants or caring for oneself, from childhood to the "golden years" of life, superior dental health is easily attainable. Regardless of personal disposition, Dr. Katayama shows you how. "6 Minutes to Superior Dental Health" is presented in language you can understand. It covers some 200 highly informative and reader friendly pages with more than 70 illustrations. By using these simple, inexpensive, proven, and time-tested techniques, you will be empowered to totally stop the bleeding from gums as well as prevent any new cavities from forming. Pyorrhea (periodontitis), the dreaded but wide-spread adult dental disease, which was reported by several major magazines and newspapers as being a major risk factor for heart attack, stroke, preterm low birth weight infants, and diabetes, can also be prevented (along with its accompanying foul taste and bad breath). All this while simultaneously minimizing gum recession and associated tooth sensitivity. Imagine a clean, fresh, healthy mouth now and forever. This translates to tens of thousands of dollars, you would have spent on dental treatment, SAVED over the course of your lifetime, enough to buy a new car. It is more than a reference for your home library, it is critical knowledge for one and all. Learn how to keep the money in your own pocket with "6 Minutes to Superior Dental Health". No pain is your gain.

$19.95 Show Detail »

Stealth Health: How to Sneak Age-Defying, Disease-Fighting Habits Into Y

Discover The Everyday Health Plan - the simplest program available to enhance your health by promoting weight loss while increasing your energy level and strengthening you immune system. This east-to-use plan contains more than 1,200 tiny modifications to make you healthier. the ideas are fresh, unusual, simple, fast, and thoroughly researched and doctor-approved.

$11.40 Show Detail »

I Will Lift Up Mine Eyes & How to Find Health Through Prayer

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